[ 포럼디앤피 | 연구부 ] 건축과 마케팅(Architecture and Marketing) (업데이트-20240126)

Inki LEE 1/25/2024

 건축과 마케팅(Architecture and Marketing)

마케팅의 정의

  • Le marketing est le processus d'identification des clients et de « création, communication, livraison et échange » de biens et services pour la satisfaction et la fidélisation de ces clients. C'est l'un des principaux composants de business management et du commerce. (wikipedia)

건축과 마케팅의 관계-FORUM D&P

  • Programming and Planning
  • Content Design and Build
  • Content publishing and communication

건축분야의 마케팅 작업

  • Build a Stand-Out Architecture Website
  • Create an Impressive Architecture Portfolio
  • Invest in SEO for Architects
  • Invest in Architecture Content Marketing
  • Create an Architecture Leads Funnel
  • Build a Better Experience for your Architecture Clients Using Virtual Reality Tools
  • Focus on Your Architectural Services Niche
  • Analyze Your Competition

마케팅 구분-FORUM D&P

  • B2G
  • B2B
  • B2C

업무 프로세스-FORUM D&P

  • 마케팅 기획
  • 채널별 마케팅 실행
  • 마케팅 성과 분석

관련 작업

  • FORUM Architecture & Marketing Model, 2024 
  • FORUM Digital Marketing Model, 2020 
  • FORUM Digital Marketing Model, "Performance based Marketing", 2019~2020 
  • FORUM Digital Marketing Planning, 2018 
  • Data based digital marketing course Learning, 2016, Inki Lee
  • FORUM CMS based Communication, 2015
  • FORUM D&P Strategic Marketing Document, 2014
  • NIKE Concours
< 20230519-FORUM Marketing Direction-France-설명 영상-이인기(w/김세웅) >


관련 포스팅

참고 컨텐츠

Inki LEE

작성자: Inki LEE

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